second cycle program full-time, 1,5-year studies Language: English | Opis ogólnyPROGRAM OVERVIEW: - 3-semester, master’s program designed for individuals eager to thrive in the rapidly evolving digital landscape.
- Taught by distinguished Polish and international lecturers, providing students with diverse insights into digital business practices from various cultural and industry viewpoints.
- Designed for students who intend to take on leadership roles in the fast-changing global digital economy.
- Develops core competencies such as:
- Strategic decision-making in the digital age
- Cultural awareness and a comprehensive understanding of global digital markets
- Building a global network and fostering digital business connections
- Leadership in navigating digital transformation
- Entrepreneurial thinking for driving innovation and disruption in the digital business environment
KEY FEATURES of the program include: - Program Duration: A focused 3-semester structuredesigned to deliver advanced knowledge in a condensed period, ideal for students looking to quickly build expertise in digital business.
- Diverse Learning Experience: The blend of Polish and international lecturers, coupled with a multicultural student body, ensures that students gain a well-rounded, global perspective, preparing them for international leadership roles.
- Comprehensive Curriculum: The program covers key areas of digital business, including technology management, digital marketing, digital finance, e-commerce, data analytics and digital transformation. Students will also explore the impact of emerging technologies on businesses.
- Practical Learning Approach: Emphasizing real-world applications, the program incorporates case studies and projects, enabling students to apply theoretical knowledge to practical business challenges.
- Global Educational Experience i n the World of Digital Innovation: Prepares students to thrive and lead in the fast-paced digital economy by equipping them with expertise in the latest digital tools and platforms, enabling them to drive innovation and transformation across industries.
- Global Networking Opportunities: The diverse student body, along with strong industry connections, offers valuable networking opportunities that can lead to career advancement and collaborations across borders.
EMPLOYMENT OPPORTUNITIES: Graduates of this program will be able to pursue careers in, among others: - technology companies and startups,
- e-commerce businesses,
- digital marketing agencies,
- corporations implementing digital solutions,
- consulting and advisory firms,
- the IT and new technologies sector.
Potential job positions include: Digital Marketing Manager, E-Commerce Manager, Digital Transformation Consultant, Data Analyst / Data Scientist, Product Manager (Digital Products), Business Development Manager, SEO/SEM Specialist, Digital Project Manager, Cybersecurity Consultant, Chief Digital Officer. |