Public Relations Materials and Texts 2700-L-DM-Z2MITP-PRM
tion.
Type of course
Course coordinators
Practical placement
Lack of
Bibliography
1. J. Foster (2012). Writing Skills for Public Relations. Style and technique for mainstream and social media. Kogan Page, London, Philadelphia, New Delhi.
2. S. Kuehn, A. Lingwall (2018). The Basics of Media Writing. A Strategic Approach. Sage, CQ Press, Thousand Oaks, London, New Delhi, Singapore.
3. C. Marsh, D. Guth, B. P. Short (2016). Strategic Writing. Multimedia Writing for Public Relations, Advertising and More. Routledge, New York, London.
4. D. Newsom, J. Haynes (2011). Public Relations Writing: Form & Style. Wadsworth Publishing, Australia.
5.D. Wilcox (2009). Public Relations Writing and Media Techniques. Pearson, Allyn & Bacon, New York.
6. D. Treadwell, J. B. Treadwell: Public Relations Writing. Principles in Practice. Sage Publications, Thousand Oaks, London, New Delhi 2005.
7. B. Solis, D. Breakenridge: Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR. Pearson Education, Upper Saddle River 2009
8. D. Wilcox: Public Relations Writing and Media Techniques, Allyn & Bacon. New York 2009
Additional information
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