Social semiotics 3201-3SSP
The aim of the course is to introduce semiotics as an interdisciplinary science of signs, especially from the point of view of its dynamic relations with linguistics and communication theory. The syllabus includes an overview of the field's basic concepts and terms, as well as presentation of various semiotic codes, both separately and in multimodal relations. The focus is on the latest domains of social semiotics, in particular critical discourse analysis and multimodal discourse analysis. The course combines a theoretical lecture with a more interactive analysis of selected (multi)semiotic texts, focusing on interactions between word and image, as well as other semiotic systems.
The introductory part presents selected definitions of 'sign' and 'semiotics'. The concept of 'social semiotics' is then introduced, along with the genesis of this discipline, its subject, key assumptions and methodology. A historical overview refers to works by e.g. M. A. K. Halliday, G. Kress, T. van Leeuwen.
Subsequent lectures discuss the relation between social semiotics and other disciplines and approaches: cultural studies, anthropology, communication theory, discourse analysis and critical discourse analysis. The last part of the course focuses on the relations between various semiotic codes and multimodality, in particular in everyday communication and popular culture, as well as (multi)semiotic phenomena in new media and culture 2.0.
Student workload:
Lecture (contact hours): 30 hours
Preparation for the lecture: 20 hours
Preparation for the exam: 20 hours
Total: 70 hours
Type of course
Mode
Prerequisites (description)
Learning outcomes
KNOWLEDGE
The graduate knows and understands:
terminology of social semiotics;
social and cultural aspects of the use of various semiotic systems;
main directions of development and the most important scientific achievements in social semiotics;
in an in-depth manner, research methods used in social semiotics and basic methods of analysis and interpretation of various cultural artifacts, as are relevant to theories and research schools in social semiotics;
relations between social semiotics with other scientific disciplines;
main research centers in social semiotics;
at an advanced level the role of semiotic systems in communication between people and cultures.
SKILLS
The graduate can:
use the knowledge acquired to conduct research in the field of social semiotics, using an appropriate methodology;
identify in an in-depth manner specific cultural elements and properly interpret socio-historical changes taking place in the realia of the language area studied;
use advanced social semiotics' research tools, including appropriate selection of methods and tools to solve problems and to create in-depth interpretations.
SOCIAL COMPETENCE
The graduate is ready to:
acknowledge the importance of the latest knowledge in the field and critically assess the content received, in particular research results and publications in the field of social semiotics.
Prześlij opinię
Historia
Zapisane
Społeczność
Assessment criteria
Assessment criteria:
attendance (required to get credit and take exam)
written exam in the winter exam session: test and essay (case study)
Two unexcused absences are allowed. If the student has more than two absences, including the justified ones, they should ask the lecturer to specify the form of obtaining the credit for the material from the classes in which the student was absent, and then obtain the credit for this material before the end of the semester. If there are more than 50% of absences, the student may not obtain credit for the course, pursuant to the Regulations of Studies.
Exam results: percentages and grades:
99% -100 - 5!
98% - 91% - 5
90% - 86% - 4,5
85% - 76% - 4
75% - 71% - 3.5
70% - 60% - 3
less than 60% - 2
Practical placement
n/a
Bibliography
Czerwiński, M. (2015) Kultura, dyskurs, znak, Kraków: Wydawnictwo UJ.
Eco, U. (2012) Po drugiej stronie lustra, Warszawa: WAB.
Filiciak, M. & G. Ptaszek (eds.) (2009) Komunikowanie (się) w mediach elektronicznych. Język, edukacja, semiotyka, Warszawa: Wyd. Akademickie i Profesjonalne.
Grzegorczyk, A., K. Machtyl & A. Kaczmarek (eds.) (2018) Semiotyczne wymiary codzienności, Poznań: Wydawnictwo UAM.
Kloch, Z. (2006) Odmiany dyskursu. semiotyka życia publicznego w Polsce po 1989 r., Wrocław: Wydawnictwo UWr.
Tabakowska, E. (2006) Ikoniczność znaku, Kraków: Universitas.
Żegleń, U. (2000) Wprowadzenie do semiotyki teoretycznej i semiotyki kultury, Toruń: Wydawnictwo UMK (Chapters 1 & 2)
Additional reading:
Halliday, M. A. K. (1978). Language as social semiotic: The social interpretation of language and meaning. Maryland. University Park Press.
Hodge, R., G. Kress. (1988). Social Semiotics. Cambridge: Polity
Van Leeuwen, T. (2005). Introducing Social Semiotics. New York: Routledge.
Additional information
Additional information (registration calendar, class conductors, localization and schedules of classes), might be available in the USOSweb system: