IT (information technology) 2700-L-LM-D1ITIN
During the lecture, students will be acquainted with the state and conditions of IT development in relation to the media and their online functioning. The history of the creation of the internet and its evolution mainly in the technological aspect is presented. Socio-economic aspects caused by the progress of online communication are discussed. The elements that have a significant impact on the media and their network evolution are emphasized. Current data on the condition and conditions of the Internet network are presented - globally and in the national perspective.
The most important technological aspects of online communication are discussed, basic software tools for collecting, processing and transmitting digital information. The essence of systems and standards of advanced IT tools is emphasized. The issues of various scale of computer networks (LAN, MAN, WAN) and IT security are highlighted. The future use of computers and mechanisms for effective information retrieval and positioning are also signaled.
Also discussed are social aspects such as the principles of netiquette and the fight against spam, the development of communication from Web 1.0 to Web 4.0, the role of social networking in the evolution of the media. The importance of issues related to the security of using online resources was emphasized.
The course also covers economic issues such as the evolution of media business in the global network (e.g. use of Big Data and Open Data, AI). The basic elements of e-PR functioning and the basics of online advertising systems are discussed.
Term 2023Z:
During the lecture, students will be acquainted with the state and conditions of IT development in relation to the media and their online functioning. The history of the creation of the internet and its evolution mainly in the technological aspect is presented. Socio-economic aspects caused by the progress of online communication are discussed. The elements that have a significant impact on the media and their network evolution are emphasized. Current data on the condition and conditions of the Internet network are presented - globally and in the national perspective. |
Prerequisites (description)
Course coordinators
Main fields of studies for MISMaP
Type of course
Mode
Learning outcomes
Elements from the area of knowledge:
- the graduate has knowledge about the applications of computer programs and systems used in media organizations
- knows the basics of Internet network functioning, technological and socio-economic aspects
- has knowledge of information gathering and information retrieval mechanisms in computer networks
- knows the basics of using the web safely
- knows the rules of netiquette and the basics of fighting spam and other phishing / information phishing mechanisms
- has knowledge about trends in the development of the Internet
- knows the basics of e-PR functioning and the basics of online advertising systems.
Elements from the area of skills:
- the graduate has the skills in the practical use of technology (hardware and software) supporting media companies
- has the ability to critically assess the assumptions for building the foundations of media functioning on the Internet.
Elements from the area of other competences (attitudes):
- the graduate has competences regarding the functioning of media organizations in the field of IT fundamentals.
Assessment criteria
Test on the e-learning platform. Additional activity on the platform Kampus (work performed in accordance with the recommendations) may increase the final score.
Grading scale. Points / Ratings : 00-12 (2); 12,5-15 (3); 15,5-16,5 (3+); 17-18,5 (4); 19-19,5 (4+); 20-20,5 (5); 21 (6). Inability to improve the positive grade.
Practical placement
Lack-of
Bibliography
W. Gogołek, Wiesław Cetera, Leksykon tematyczny zarządzanie, IT, Wyd.Wydział Dziennikarstwa i Nauk Politycznych, Warszawa, 2014.
W. Gogołek, Informatyka dla Humanistów, Wydawnictwo Kropki trzy, Warszawa 2012.
W. Gogołek, Komunikacja Sieciowa Uwarunkowania, kategorie i paradoksy, Wydawnictwo ASPRA, Warszawa 2010.
• Todman, Chris, Projektowanie hurtowni danych : zarządzanie kontaktami z klientami (CRM) / Chris Todman, Warszawa: Wydawnictwa Naukowo-Techniczne, 2003
• Futrell, Charles. Tytuł Nowoczesne techniki sprzedaży : metody prezentacji, profesjonalna obsługa, relacje z klientami / Charles M. Futrell ; przeł. Grzegorz Łuczkiewicz. Adres wyd. Kraków : Oficyna Ekonomiczna, 2004.
• Bargielski, Maciej J. Tytuł Systemy operacyjne : podstawy budowy i użytkowania / Maciej J. Bargielski. Adres wyd. Katowice : Wydaw. Uniwersytetu Śląskiego, 2002.
• Stencel, Krzysztof. Tytuł Systemy operacyjne / Krzysztof Stencel ; Polsko-Japońska Wyższa Szkoła Technik Komputerowych. Adres wyd. Warszawa : Wydawnictwo PJWSTK, cop. 2004. Seria (Podręczniki Akademickie - Polsko-Japońska Wyższa Szkoła Technik Komputerowych ; t. 14)
• Banachowski, Lech. Tytuł Relacyjne bazy danych : wykłady i ćwiczenia / Lech Banachowski, Agnieszka Chądzyńska i Krzysztof Matejewski ; Polsko-Japońska Wyższa Szkoła Technik Komputerowych. Wydanie Wyd. 2. Adres wyd. Warszawa : Wydawnictwo Polsko-Japońskiej Wyższej Szkoły Technik Komputerowych, 2009.
• Pelikant, Adam. Tytuł Bazy danych : pierwsze starcie / Adam Pelikant. Adres wyd. Gliwice : Helion, cop. 2009.
• Wojciechowski: ECDL. Usługi w sieciach informatycznych, MIKOM, Warszawa 2001.
• Aho A.V., J.E. Hopcroft, J.D. Ullman: Algorytmy i struktury danych, Helion, Gliwice 2003.
• Gogołek, Wprowadzenie do informatyki dla humanistów, Wydawnictwo Difin, Warszawa 2007.
• M. Kopertowska: ECDL. Grafika menadżerska i prezentacyjna, MIKOM, Warszawa 2001.
• M. Kopertowska: ECDL. Przetwarzanie tekstów, MIKOM, Warszawa 2001.
On the COME platform,are updated sources of knowledge with which the student gets acquainted on a regular basis while studying the presented topic.
Term 2023Z:
W. Gogołek, Wiesław Cetera, Leksykon tematyczny zarządzanie, IT, Wyd.Wydział Dziennikarstwa i Nauk Politycznych, Warszawa, 2014. On the COME platform,are updated sources of knowledge with which the student gets acquainted on a regular basis while studying the presented topic. |
Term 2024Z:
W. Gogołek, Wiesław Cetera, Leksykon tematyczny zarządzanie, IT, Wyd.Wydział Dziennikarstwa i Nauk Politycznych, Warszawa, 2014. On the COME platform,are updated sources of knowledge with which the student gets acquainted on a regular basis while studying the presented topic. |
Additional information
Additional information (registration calendar, class conductors, localization and schedules of classes), might be available in the USOSweb system: