Conducted in
terms:
2025Z, 2026Z
Erasmus code: 15.1
ISCED code: 0321
ECTS credits:
1
Language:
Polish
Organized by:
Faculty of Journalism, Information and Book Studies
Media Marketing 2700-L-DM-D5MAME-PRM
This course has not yet been described...
Course coordinators
Type of course
obligatory courses
Prerequisites (description)
The course is aimed at practical application of theoretical knowledge on media marketing's theory. Students work in groups in order to create from scratch their own media product and its price, planning the distribution and promotion.