Internet and business models 2600-MSMdz1pzsIMB
1. The rise and development of the Internet
2. Regulatory environment, e.g. e-contracts and e-signatures, electronic commerce, legal protection of computer software and databases, open internet access , privacy protection, competition and consumer protection, protection of business users operating on digital platforms
3. Classification problems of e-business models
4. Characteristics of models according to the importance of the Internet, business innovation, technologies used (e.g. DLT Blockchain )
5. Characteristics of e-business models by target groups : B2B, B2C, B2G
6. Characteristics of e-business models by type of activity: Promotional, Commercial, Distribution, Information brokerage, Social, Outsourcing of services, Partnership, Subscription, Tariff
7. Examples from selected regulated sectors, e.g. models in payment systems - three areas of innovation in the field of retail payments: innovative payment instruments (e.g. instant payments), innovative payment channels and methods (e.g. mobile, contactless), innovative forms of money (e.g. digital money, cryptocurrencies )
8. Examples of fintech business models (e.g. paytechs , lendtechs , insurtechs )
9. Examples of business models of bigtechs GAFA (Google, Amazon, Facebook and Apple) and BAT (Baidu, Alibaba and Tencent )
10. Example of sharing economy business models (e.g. Uber, AirBnB ) or media market (eg. Open Access)
Type of course
Mode
Assessment criteria
Final work , participants' activity
Bibliography
Basic literature:
Szpringer W. Innovative e-business models DIFIN, Warsaw, 2012
Szpringer W. Impact of enterprise virtualization on e-business models OW SGH, Warsaw, 2008
Szpringer W. Management by algorithms. Technology - Economy - POLTEXT Law , Warsaw, 2020
Szpringer W. Digital platforms and the sharing economy POLTEXT, Warsaw, 2020
Supplementary literature:
Szpringer W. New technologies and the financial sector. Fintech as an opportunity and a threat POLTEXT, Warsaw, 2017
Szpringer W. Blockchain as a system innovation. From the Internet of information to the Internet of values. Challenges for the financial sector POLTEXT, Warsaw, 2019
Chmielarz W., Electronic business systems, Difin , Warsaw, 2007.
Chmielarz W., Electronic banking systems, Difin , Warsaw, 2005
Additional information
Additional information (registration calendar, class conductors, localization and schedules of classes), might be available in the USOSweb system: