Conducted in
term:
2024Z
Erasmus code: 14.4
ISCED code: 0313
ECTS credits:
4
Language:
Polish
Organized by:
Faculty of Psychology
Qualitative research methods - planning, conducting interviews and data analysis 2500-PL-PS-SP311-27
This course has not yet been described...
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Term 2024Z:
The aim of the class is to develop knowledge and skills regarding designing and moderating focus group interviews. |
Course coordinators
Learning outcomes
1. Students will understand when to choose qualitative methods and focus group interviews in particular in a field of marketing, and name benefits.
2. Students will be able to elaborate:
- research proposal
- topic guide
3. Students will be able to code results and develop presentation.
Additional information
Additional information (registration calendar, class conductors, localization and schedules of classes), might be available in the USOSweb system: