Conducted in
terms:
2023Z, 2024Z
Erasmus code: 14.4
ISCED code: 0313
ECTS credits:
4
Language:
Polish
Organized by:
Faculty of Psychology
Qualitative research methods - planning, conducting interviews and data analysis 2500-PL-PS-SP311-27
This course has not yet been described...
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Term 2023Z:
The aim of the class is to develop knowledge and skills regarding designing and moderating focus group interviews. |
Term 2024Z:
The aim of the class is to develop knowledge and skills regarding designing and moderating focus group interviews. |
Course coordinators
Learning outcomes
1. Students will understand when to choose qualitative methods and focus group interviews in particular in a field of marketing, and name benefits.
2. Students will be able to elaborate:
- research proposal
- topic guide
3. Students will be able to code results and develop presentation.
Bibliography
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Term 2023Z:
None |
Term 2024Z:
None |
Additional information
Additional information (registration calendar, class conductors, localization and schedules of classes), might be available in the USOSweb system: