Introduction to international business 2104-M-D2WPBM-MPH
Concept of the enterprise and international business - enterpise and enterpreneur, determinants of the business activity, characteristics of the enterprise, concept of the international business and international business environment. Life cycle of the private enterprise from the begining to the end of its activity. Students workshops. Basic activities and management of the enterprise - rules and aimes of the business activity, types of business activity, reserves, production capability and resources of the enterprise. Internationalization of the enterpise and its functioning on the international market - marketing and price policy. Students workshops. Finances of the enterpise operating on international market - external determinants of the financial condition of the enterprise, taxes, management of the working capital. Foreign direct investments. Trade negotiations with international partners - cultural dimension, tactics, BATNA - students workshops.
Prerequisites (description)
Course coordinators
Type of course
Mode
Learning outcomes
Basic knowledge about international business, starting and managing a company, internalization an enterprise and funkcioning in the international environment.
S3_W01, S3_W03, S3_W06, S3_W07, S3_U02, S3_U04, S3_U05, S3_U06, S3_K01, S3_K02,
Assessment criteria
Students are preparing in groups a project in which they start companies and carry them on through all the steps listed in the program. At the end of the semester they prepare a report showing its activity.
Practical placement
none
Bibliography
J. Rymarczyk, Biznes międzynardowy, Warszawa 2012.
E. Nojszewska, Wprowadzenie do biznesu międzynarodowego, Warszawa 2002.
(red.) B. Stępień, Transakcje handlu międzynarodowego, Warszawa 2004.
M. Lubiński, Analiza koniunktury i badanie rynków, Warszawa 2004.
(red.) M. Brzeziński, Wprowadzenie do nauki o przedsiębiorstwie, Warszawa 2007.
D. P. Baron, Business and its environment, New Jersey 2006.
D. P. Baron, Business and its environment, New Jersey 2006.
J. D. Daniels, L. H. Radebaugh, D. Sullivan, International Business. Environment and operations., Harlow 2019.
P. Kelly, International Business and Management, London 2011.
A. Verbeke, International Business Strategy, Cambridge 2013.
G. Stonehouse, D. Campbell, J. Hamill, T. Purdie, Global Transnational Business: Strategy and Management, Wiley, 2004
J. Gaspar, A. Arreola-Risa, L. Bierman, R. T. Hise, J. W. Kolari, L. M. Smith, Introduction to global business. Understanding the international environment.
Term 2023L:
J. Rymarczyk, Biznes międzynardowy, Warszawa 2012. |
Term 2024L:
J. Rymarczyk, Biznes międzynardowy, Warszawa 2012. |
Notes
Term 2023L:
Basic knowledge about international business, starting and managing a company, internalization an enterprise and funkcioning in the international environment. |
Term 2024L:
Basic knowledge about international business, starting and managing a company, internalization an enterprise and funkcioning in the international environment. |
Additional information
Additional information (registration calendar, class conductors, localization and schedules of classes), might be available in the USOSweb system: